Tag: Chase Jarvis

2009-03-18

Chase Jarvis mentioned the “creative gap” in an interview the other day, “creative gap” being the “difference between what you want your pictures to look like, and what they actually look like.” It is the gap we need to jump to take that next step in the development of our creative muscle. Basically, we have to be out there shooting a lot, trying new things, chasing down that story, creating that photo in our heads, or doing whatever needs to be done to actually create the photos we are trying to create.

I guess there is a lot more to it than just “shoot a lot”, though that is a huge component. In that interview, Chase even said that (taking a lot of pictures) is the most under discussed aspect of our development. We have to know what works, and for the most part, that is learned through looking at hundreds of your own photos that just did not accomplish what you wanted and then going back out and figuring out how to make it work.

One of the first questions I had after thinking that through for a few minutes was this: “if we need to be shooting a lot, are we prepared with the tools necessary to actually go through those photos?”